Why We Started Applewood Candle Co. - Non-Toxic, Pet-Safe Candles and Home Fragrance

Meet Magnolia, the Heart Behind Applewood Candle Co.

If you know us, you know Magnolia. Our golden retriever has always been at the center of our world and, quite unexpectedly, she's also the reason Applewood Candle Co. exists.

When Magnolia was a puppy, she struggled with persistent allergy symptoms. After countless attempts to identify the cause, one recommendation from our veterinarian changed everything: remove fragrance from our home. So we packed away the candles, unplugged the air fresheners, and waited. Within weeks, we noticed a big difference.

But while Magnolia was feeling better, our home felt different. I missed the simple ritual of lighting a candle at the end of the day, the comforting crackle of a wooden wick, and the way fragrance can transform a house into a home.

Determined to find a better solution, I began researching clean, non-toxic candles and luxury home fragrance. But, I couldn't find a candle that I could truly trust to burn around Magnolia! After months of testing, I created a candle I felt confident burning in our own home, crafted with coconut-soy wax, FSC-certified wooden wicks, and clean fragrance oils free from phthalates, parabens, Prop 65 chemicals, carcinogens, and other unnecessary toxins.

Our Story Starts with a Pup

Today, every Applewood candle is hand-poured in small batches in our Michigan studio and thoughtfully crafted to bring together what matters most: beautiful scent, elevated design and peace of mind.

Magnolia still spends most days napping nearby while we pour. And Applewood remains rooted in the same promise that inspired it from the beginning: you should never have to choose between a scented home and the well-being of the ones you love.

From wax to wick, every detail is chosen with care. And that is how Our Story Starts with a Pup!